The Brief

Wooshi is an international video services agency. They have a network of creative professionals allowing them to produce content all over the world, in any format. We have worked with Wooshi for a while now and we were asked to help out on their Amazon DSP Campaign in Belfast. They gave us the background to the campaign and also a list of things that were, or had been successful in previous video productions and we got to work. We made sure everything was in place sourcing crew and talent to make sure we delivered a film Amazon could be proud of.

The Approach

The Amazon depot is huge and it has a range of fascinating technologies and innovative workflow techniques that became the inspiration for the creative approach we took, pitching the idea of seeing the world through the eyes of an Amazon delivery driver. One of the main aims of the brief was to raise awareness of the brand so it was important to find a way for one of the characters to be driving one of the iconic Amazon delivery vans with their branding on display. On this point we feel like we particularly nailed the branding on display.

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